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Staff Product Designer - AI Products

at Kraken

Level: Lead
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Cryptocurrency exchange platform for trading, staking, and managing digital assets.

About Payward

  • Payward is the parent company behind Kraken, NinjaTrader, Breakout, xStocks, Payward Services and CF Benchmarks.
  • It has spent the last 15 years building one of the most modern and globally accessible financial infrastructure platforms in the industry, built to advance an open, global financial system.
  • Founded in 2011, Kraken is one of the world's longest-standing crypto platforms, trusted by over 10 million individuals and institutions across the globe.
  • It offers spot trading, margin, futures, staking, and OTC services, with products built for both individual investors and institutional clients.

About the Role

  • Forget crypto; Fintech/crypto are now one of the same.
  • Lead Product Design for the building of elite AI products, end-to-end, including a personal finance agent that shapes how people spend, save, invest and live.
  • You’ll have real ownership of the design work: the experiences you shape, and how they look, feel and behave.
  • You’ll work directly with product, engineering and leadership, with no layers of process between you and the work.
  • This is a rare 0→1 opportunity where the choices you make will shape the products and the people who use them.
  • We’re a small, hardworking team that moves fast and ships with purpose.
  • We’re straight-talking, no-nonsense, and deeply invested in the quality of what we build, caring about craft, customers, and getting things right.
  • If you’re excited by hard problems, high standards, no egos and the chance to build something genuinely new, climb aboard.

What You'll Be Doing

  • Own design end to end: discovery, concept, prototyping, delivery and launch.
  • Take products from zero to one, turning an early idea or a rough problem space into something real that people use.
  • Build new AI products for external B2C customers, and internal AI products that shape and redefine the way that Payward works.
  • Thrive in ambiguity by defining the problem, setting the direction and making the call when nobody has handed you a brief.
  • Design for non-deterministic experiences, where outputs vary and the system doesn’t behave the same way twice.
  • Shape how people interact with, understand and trust intelligent systems.
  • Create visually rich, forward-thinking work that sets new benchmarks for what AI products can look and feel like.
  • Partner directly with product, engineering and leadership, and influence strategy and roadmap decisions, not just execution.
  • Prototype fast to make ideas tangible, test them and learn, then move on to the next one.
  • Conduct user research and use customer insights, data and experimentation to decide what to build, and keep improving it after launch.
  • Hold a high bar for craft and user experience in everything you ship.

What You'll Bring

7+ years of experience in product design, with a portfolio demonstrating exceptional craft and impact.
A track record of taking products from zero to launch as the lead or only designer, owning the full design process end to end.
World class product thinking: Real comfort with ambiguity, you find direction when requirements are unclear, make sound decisions with incomplete information, and adapt as things change.
Experience designing for non-deterministic experiences, such as AI-powered, generative or probabilistic products, is highly desirable.
Strong UX and visual design skills, with a record of solving open-ended problems with clarity and elegance.
Advanced prototyping skills, with the ability to communicate complex interactions and ideas quickly.
Experience influencing product strategy and cross-functional decision-making.
Strong systems thinking, with the ability to create coherent, scalable experiences from scratch.

Only you know who you can be